What's the deal with the latest Ford advertising campaign? "Ford: I am California"? What the heck is that supposed to mean? In other states, do they change it to say, "Ford: I am South Dakota"? How ridiculously unimpressive would that be?
Also, in the middle of the commercial, they list a bunch of adjectives that supposedly apply to Ford, and one of them is: "I am free"
(wow, hey, I've never wanted a Ford before, but I think I could get into this!)